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COMMONNAME REVENUES SURGE ON KEYWORD NAVIGATION AND PAY-PER-CLICK SUCCESS: Installed user base reaches 30 million worldwide
San Diego, CA - November 4, 2003 - CommonName has increased its sales by 472% over the past quarter, compared to the same quarter last year. The company’s keyword and pay-per-click services continue to show strong growth, quashing speculation that the industry was damaged by the demise of RealNames.
Progress in the keyword business has been marked in the financial services, real estate, travel and medical / healthcare industries. CommonName now has over 30 million users, more than any comparative service.
CommonName has also more than doubled its North American reseller base, contributing to the sharp rise in earnings. Some of the newest resellers have ended contracts with competitive providers to migrate to the CommonName network, which offers proven performance.
"CommonName’s Global Reseller Program enables us to generate additional revenue through the sale of its Keywords and Search accounts," said John Stewart, CommonName reseller. "We’ve seen CommonName add significant value to organizations’ overall sales and marketing efforts by boosting their online brands. CommonName simply makes it easier for customers to find these businesses online."
"The decline of other online marketing mediums such as banner ads and poorly targeted emails means that the use of targeted, high ROI online marketing tools, such as keyword navigation and pay-per-click search, has never been so popular," said Yurong Lin, CEO of CommonName. "The growth we’ve experienced in our customer base and revenues is the largest of any company in our area. We predict that by this time next year more than 40 million users will have joined the CommonName network."
About CommonName
Founded in February 2000, CommonName is the largest global keyword navigation provider, with more than 30 million installed users. The company has been profitable since March 2002 and its user base is growing between 500,000 to 1 million users per month.
CommonName’s major product lines are CommonName Keywords and CommonName Search.
CommonName Keywords are everyday brand names or generic terms that can be used to navigate to Web sites instead of complex Web addresses. More than 50,000 business CommonName Keywords have been registered to date. Key benefits of CommonName Keywords for a business include brand protection, brand consistency, providing a convenient method for customers to locate them and drive traffic.
CommonName Search is a pay-per-click search engine. Results are displayed on partner sites and when users type a search term into their enabled browser address bar or CommonName Toolbar. Advertisers are charged for each customer that clicks through to their site. For more information on CommonName, please visit www.commonname.com.
For further details please contact-
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